A lot has happened over Sydney Sweeney’s American Eagle jeans ad controversy, which created waves around the internet for its content. While the uproar seemed to be massive on social media, a new survey hints at something very different. As the controversy remains a topic of discourse, here is what the new poll says about the American Eagle ad.
Here’s how Americans reacted to Sydney Sweeney’s jeans ad
The American Eagle jeans ad, which used the term “Sydney Sweeney has great jeans,” received widespread backlash on the internet for having racist undertones and references to “good genes.” But it seems that things are a little different elsewhere.
As per a recent survey, only a small number of Americans found the Euphoria star’s advertisement offensive. The results of this poll revealed that only 12 percent of Americans were offended by the advertisement.
The Economist/YouGov conducted the poll from August 9-11 among 1,635 U.S. adults. The poll asked them if they found the ad offensive or clever. An overwhelming majority found it clever compared to those who found it offensive. 39% of the citizens found the ad clever, while 40% found it neither clever nor offensive. Meanwhile, only 12% of the masses found it offensive.
Additionally, women found the ad more offensive, while more men found it clever. Furthermore, Republicans favored the ad more than Democrats. In terms of age groups, the older demographic found it less offensive. (via New York Post)
This indicates that the online reaction to the ad is not representative of the broader sentiment surrounding it. Adding to this, The New York Times revealed that a lot of comments and discussions going around online are from artificially-generated sources.
The report read, “Criticism of the ad campaign had come almost entirely from a smattering of accounts with relatively few followers, according to an analysis of social media data by The New York Times. Conversation about the ad did not escalate online or in traditional media until days later, after right-leaning influencers, broadcasters, and politicians began criticizing what they described as a wave of progressive outrage.”
Hence, despite blatant criticisms, the debate about Sydney Sweeney’s American Eagle ad has now taken an entirely different form.
Originally reported by Sourav Chakraborty on Mandatory.
