Taylor Swift‘s chances of headlining the Super Bowl Halftime Show next year hinge on her fiancé, Travis Kelce, sources suggest. Amid growing speculations that the pop singer may headline the Halftime Show next year, insiders have shared that the situation might be more complicated.
Taylor Swift might not headline Super Bowl
According to a recent report by Rob Shuter, the possibility of Taylor Swift headlining the Super Bowl Halftime Show next year remains uncertain. Although she remains a popular choice for taking over the coveted stage, Jay-Z is allegedly looking for someone else.
Sources close to the rapper-businessman spoke with Shuter’s Naughty But Nice about Jay-Z’s role as producer of the Halftime Show through his entertainment company, Roc Nation. “There were nerves. But Jay trusted the vision — and the numbers shut everyone up,” an insider stated.
The source also shared what Jay-Z is looking for in the next headlining artist who could match or even surpass the success of Bad Bunny’s show this year. “He doesn’t want safe. He wants culture-defining,” the insider said.
Many industry sources have their eyes on the powerhouse that is Taylor Swift, one of the most influential artists of this generation. However, Jay-Z is reportedly looking past sure-shot ratings. “Taylor equals ratings,” says an executive, “But Jay isn’t chasing guaranteed anymore. He’s chasing impact.” The insider added that Jay-Z “sees it as a cultural megaphone. And he wants to push it further.”
Moreover, several sources close to Swift have claimed that the “Opalite” hitmaker is unlikely to headline the Halftime Show as long as her fiancé, Travis Kelce, remains active in the NFL. “She won’t perform and cheer him on in the same season,” an insider claimed. “If she does it, it’ll be after he retires.”
Meanwhile, the Kansas City Chiefs star has yet to make an official announcement regarding his potential retirement or his future in the league.
Originally reported by Namrata Ghosh on Mandatory.
