Set against a breezy beachside backdrop, Zara Larsson leans into a clean yet eye-catching aesthetic in a new campaign video for Desigual. Keeping the styling simple, she allows bright color and a confident attitude to drive the ad’s impact, creating a look that feels mesmerizing and so in touch with her aesthetics.
Zara Larsson lounges in bold bikini look for Desigual campaign
Take a look at Zara Larsson’s sea siren bikini moment for Desigual:
The Swedish singer builds the look around a bold bikini that stands out right away. Her set has a clean, sculpted fit with a blue triangle-style top and matching bottoms that sit high on the hips, creating a long, streamlined shape. The colors are bright and bold, matching Desigual’s signature style.
Larsson keeps the styling simple, letting the bikini’s color and fit dominate the look. She also wears her hair down with starfish hairpins, keeping it slightly tousled and having a soft, wind-swept texture. A dewy base gives her that sunlit glow, while her eyes carry just a hint of definition without making it heavy.
