Jay Grdina’s net worth in 2025 reflects his transition from the adult entertainment industry to entrepreneurship and business ventures. Known for his marriage to Jenna Jameson and his co-founding role in ClubJenna, Grdina has continued to expand his wealth through smart investments and leadership roles in different industries.
Here’s a look at Jay Grdina’s net worth and how he continues to make money through business, media, and private investments.
What is Jay Grdina’s net worth in 2025?
Jay Grdina has an estimated net worth of $22 million in 2025.
His fortune comes from his work as a businessman and former adult film actor. Grdina’s net worth includes earnings from ClubJenna, its sale to Playboy Enterprises, and later ventures in beverage and lifestyle companies.
Jay Grdina is most famous for co-founding ClubJenna with Jenna Jameson, which grew into a multimillion-dollar adult entertainment business before its acquisition.
What does Jay Grdina do for a living?
Jay Grdina is a businessman who has invested in entertainment, beverages, and other ventures.
After leaving the adult film industry, he became CEO of the hangover prevention drink NOHO and later moved into other entrepreneurial projects.
Most recently, Grdina gained attention for his involvement in the diamond industry. In an interview with JCK Magazine, he discussed purchasing the lab-grown diamond company Scio and shared his vision for its expansion.
Jay Grdina’s earnings explained — how does he make money?
Jay Grdina earns money from:
- Business investments and acquisitions
- Former adult entertainment ventures
- Beverage and lifestyle brands
- Media appearances and endorsements
ClubJenna, at its peak, generated millions annually and employed a full production and digital team before Playboy’s acquisition in 2006. His business acumen has kept him relevant beyond the adult film industry, with projects ranging from NOHO to luxury ventures.
Looking ahead, Grdina continues to focus on entrepreneurial opportunities. His investment in lab-grown diamonds suggests a pivot toward sustainable luxury markets, showing how he reinvents himself as a businessman while maintaining a multimillion-dollar fortune.
