Meghan Markle is facing fresh scrutiny over a new product launch tied to her lifestyle brand, As Ever. The Duchess, who has steadily built a post-royal business identity, recently introduced a candle collection that appears to draw inspiration from her kids. Such personal touches have become a signature of her brand. However, insiders now claim this latest move has sparked concern behind palace walls. According to reports, questions are being raised about how she’s referencing royal connections in a commercial setting.
Meghan Markle slammed for ‘outrageous use of titles’ by source for candle launch inspired by kids
The backlash centers on Meghan Markle’s candle collection, which is said to draw inspiration from her kids, Prince Archie and Princess Lilibet. Promotional materials for the products allegedly reference their birthdates and royal titles, a detail that one palace insider has criticized. The source, per Page Six, reportedly described it as an “outrageous use of their titles.” They further suggested that it crosses a line between personal branding and royal protocol.
The candles are a part of a Mother’s Day-themed release under her lifestyle brand, As Ever. What’s more, they are said to feature scents inspired by each child. One is described as “warm and comforting,” while the other leans toward lighter, floral notes. Although the children’s full names are reportedly not printed on the packaging, references in marketing materials have drawn attention.
Critics, at least according to the source, have pointed to longstanding expectations around royal titles. The insider claimed that such titles were never meant to be used for commercial gain. They even referenced past agreements following Markle and Prince Harry stepping back from official royal duties in 2020.
At the same time, another source offered a contrasting perspective. They reportedly insisted that Markle has been “very tasteful” in how she includes her children in her brand. The same insider claimed the products are part of a broader theme centered on motherhood. “She’s not parading the children around at events. She never shows their faces,” the source added.
The duchess has previously shared glimpses of her family life through carefully curated Instagram posts and promotional clips. In these, her children are often shown participating in everyday activities like cooking or gardening, reinforcing the brand’s focus on home and family.
