Austen Kroll just surprised fans ahead of Southern Charm Season 11 with another Trop Hop launch. He founded this brand of adult beverages in 2018, starting with a tropical IPA. In 2022, Austin added several new flavors to his line, including lager and wheat beers. Then, in 2024, Trop Hop launched peach and wheat ales, so what ideas has Austen been cooking up in 2025?
Austen Kroll’s new drink line is THC-infused, and non-alcoholic
Recently, Austen announced the launch of his new non-alcoholic beverage line under his Trop Hop umbrella. While his latest offering might not include any beer, it does offer something that many California-sober bravo stars might appreciate: THC. “Surprise!” he captioned his announcement post. “We’ve been brewing up something a bit different in the garden,” he jokingly penned alongside his image, which showed several Trop Hop cans chilling in a flower bed.
According to Trop Hop’s website, Austen’s infusions are available in four flavors. A blueberry pomegranate mix is up first, followed by a black cherry and Meyer lemon combination. Rounding out this drop are blood orange and passion fruit flavors. And all four selections contain either five or ten milligrams of THC.
Several months ago, Austen teased this concept with Bravo’s The Daily Dish. “I’ll just say it: I’m coming out with a THC seltzer. Very soon, in fact. I just inked that deal with a THC brand,” he shared.
And now, ahead of the premiere of Southern Charm Season 11, this new drink line is already on the market, with prices starting around $25 for a one-time 4-pack purchase. For anyone looking for a deal, you can also set up a subscription for every two weeks, which brings each set of 4 cans down to $21.
Southern Charm Season 11 premieres on November 19, 2025, at 9 p.m. ET/PT on Bravo. New episodes are available to stream the next day on Peacock.
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